ADVERTISING IN VETERINARY MEDICINE COMPANY
What is advertising?
Advertising is said to be one of the promotional activities that support sales. To be successful in business is a combination of many factors. Quality products, reasonable prices, choose appropriate distribution channels. In particular, sales promotion and support play an equally important role. It includes activities such as: promoting and introducing products, encouraging consumption or reinforcing customer’S confidence, building company’s brand. The methods to perform activities are advertising, promotion…
Advertising in the veterinary?
Let’s first find out the specifics:
- For customers who are livestock households, the purchase decision depends on the advice of the dealer.
- For large farms, the decision depends on knowledge and understanding of owners
This is also the reason why the discount cost for dealers and stores of companies is often very high. In addition, the cost of advertising on television, newspapers and magazines is also very high. Therefore, veterinary companies often advertise products by catalogs. Besides, marketing staff also give the direct advice to customers.
By the catalog and direct consultation of the staff, customers will more understand product groups, ingredients – uses of each drug. In addition, employees also promptly receive customer feedback about the company’s products or business policies.
Advertising by product catalogs has the following advantages and limitations:
Advantages: Choose the right customers to introduce and advertise products. Thereby saving costs.
Restrictions: The customer to receive information about product introduction is limited. Therefore, the creation of brand awareness of the company will not be high.
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For more information, please contact:
VETAD
First office: 257 Lê Quang Định, W. 7, Bình Thạnh Dist., HCMC
Second office: An Bình Building – B202, Lê Trọng Tấn, An Bình, Dĩ An, Bình Dương
Tel: 0795356939
Email: vetad.ltd@gmail.com
Fb: www.facebook.com/vetad.ltd
Hope see you soon!